Sustainable enjoyment redefined for conscious connoisseurs.- Experience Full-Circle -
Take the first step toward a more sustainable lifestyle and experience the unique taste of our eco-friendly liqueur. Sign up now and get our FREE gift & become part of our movement!
Why do we do what we do?
Welcome to Full Circle, where the art of enjoyment meets sustainable innovation. Our journey began in the vibrant streets of Amsterdam, when two former psychology students, Branco and Stijn, combined their passion for gastronomy with their commitment to sustainability. In the alleyways of Amsterdam, restaurants and bars not only served food but also nurtured a deep passion for sustainable living. We are committed to the mission of enriching the world through conscious enjoyment and sustainable practices.
What concrete benefits do our customers have?
Our customers not only enjoy exquisite liqueur, but also actively contribute to reducing food waste. By using recycled organic ingredients, we offer a product that impresses both in terms of taste and environmental impact. The measurable benefits are clear: every liqueur sold reduces the ecological footprint and supports sustainable practices in the hospitality industry.
What is our unique selling point and why is it useful for our customers?
Our unique approach of recycling organic ingredients from bars, cafes, and restaurants and transforming them into a high-quality liqueur sets us apart from the crowd. This sustainable production method not only guarantees the highest quality but also allows our customers to enjoy a product that offers real environmental benefits. Conscious consumption thus becomes a meaningful experience that goes far beyond taste.
What is our positioning statement?
“Full Circle – Sustainable liqueur for conscious connoisseurs.
Who are our customers (who is it for/who is it not for)?
Our products are for everyone who values sustainability while also appreciating exquisite taste experiences. Whether you're environmentally conscious, a gourmet, or someone who simply wants to do something good for the world – our liqueur appeals to conscious connoisseurs. However, if you're not interested in sustainability and environmentally friendly practices, our product may not be right for you.
Enjoyment with a clear conscience
Welcome to Full Circle, where sustainable innovation meets the art of enjoyment. Our story begins in the bustling streets of Amsterdam, where Branco and Stijn, former psychology students with a passion for gastronomy, not only explored the human psyche but also developed a deep passion for sustainable living. In the alleys and bars of Amsterdam, food was not only served but the idea of a sustainable lifestyle was also nurtured. Driven by this dream, Branco and Stijn decided to create a special liqueur from organic orange peels and halves that had previously been used for juices and drinks in bars, cafés, and restaurants. Every week, dedicated employees roam the city on cargo bikes to collect these peels, which come from the heart of the culinary scene and are lovingly reused. They have now grown to five different products, all made from recycled raw materials.
CEO and Founder Stijn Fischer
CEO and Founder Branco Bolsius
Welcome Home
At the distillery, for example, the orange peels are carefully processed by hand. Only the top, wafer-thin layer is removed to develop unique nuances. These peels are then aged in pure alcohol with a selection of special herbs to give our liqueur its incomparable flavor and soul. In addition to our Orangecello, we also offer coffee liqueur, limoncello, passion fruit, and a unique gin.
Each of our products is a tribute to Amsterdam and a celebration of the diversity, taste and commitment to the environment that characterizes our city.
We invite you not only to taste our liqueurs and gin, but also to join our story – a story of commitment to the environment and the joy of discovering new worlds of taste.
Welcome to the world of Full Circle – where sustainability, enjoyment and passion come together in a unique way.
The world of Full Circle – where sustainability, enjoyment and passion form a unique connection
Why we're better: We're proud of our sustainability figures. We've also already won two gold medals for our product in our very first participation in an international competition—which only strengthens our path to taking the market by storm.
We've already "saved" around 20,000 kg of oranges for our Orangecello. This means we've saved approximately 24,000 kg of CO₂ and 12,000,000 (million!) liters of water by not buying whole oranges from far away like other brands.
We're currently working on launching a new product. Of course, we're pursuing the same goals for these products!
We've so far processed around 2,000 kg of coffee waste for the coffee liqueur. This means we've saved 6,600 kg of CO₂ and 53,000,000 liters of water.
